The impact of sustainability and country-of-origin on consumers’ willingness-to-pay for a brand: A conceptual framework
2024-01-01 Scrimieri, C; Diamantopoulos, A; Matarazzo, M; Pastore, A
Cyber echoes to celebrity femvertising on youtube: the case of prada paradoxe
2024-01-01 Matarazzo, M; Ranfagni, S; Guercini, S
The interplay between sustainability and country-of-origin on consumers’ willingness to pay for a brand
2022-01-01 Montanari, Mg; Matarazzo, M; Diamantopoulos, A
Sustainability and Consumers’ Willingness To Pay: Does Country-Of-Origin Matter?
2023-01-01 Montanari, Mg; Matarazzo, M; Diamantopoulos, A
The role of country-of-origin in the relationship between sustainability and consumers’ willingness to pay for a brand
2023-01-01 Montanari, Mg; Matarazzo, M; Diamantopoulos, A
COVID and “Buy Local” Campaigns: Insights from Reactance Theory
2022-01-01 Matarazzo, M; Diamantopoulos, A; Raff, A
Can “Buy Local” Campaigns in Times of COVID Backfire? A Reactance Theory Perspective
2022-01-01 Matarazzo, M; Diamantopoulos, A; Raff, A
Buy Local” Campaigns in Times of COVID: Insights from Reactance Theory
2022-01-01 Matarazzo, M; Diamantopoulos, A; Raff, A
Does Consumer xenocentrism encourage dysfunctional consumer behavior? Empirical evidence on compulsive buying and brand addiction
2021-01-01 Diamantopoulos, A; Matarazzo, M; Maack, M
Does consumer xenocentrism have a “dark side”? Its impact on compulsive buying and brand addition
2022-01-01 Matarazzo, M; Diamantopoulos, A; Maack, M
The predictive power of consumer dispositions on domestic and foreign product purchase
2023-01-01 Diamantopoulos, A; Papadopoulu, C; Vardarsuyu, M; Matarazzo, M
Sustainability and country-of-origin effects on consumers' willingness to pay
2023-01-01 Montanari, Mg; Matarazzo, M; Diamantopoulos, A
The “dark side” of consumer xenocentrism: compulsive buying and brand addiction
2021-01-01 Diamantopoulos, A; Matarazzo, M; Maack, M
THE IMPACT OF DIGITAL TRANSFORMATION ON BUSINESS MODEL INNOVATION AND INTERNATIONALIZATION IN MADE IN ITALY SMES: A CAPABILITIES PERSPECTIVE
2020-01-01 Matarazzo, M; Penco, L; Profumo, G
The “Pricing Footprint” of country image: Insights from the price sensitivity meter
2021-01-01 Diamantopoulos, A; Matarazzo, M; Petrychenko, A
The impact of cross border acquisitions on high technology firms: A comparative study in the Italian biotech industry.
2015-01-01 Matarazzo, M; Merola, B; Resciniti, R
The evaluation of "Made in Europe" effect: A cross-national investigation.
2016-01-01 Matarazzo, M; Resciniti, R; Schufft, G
One More Time: Does Country Image Influence Consumers' Willingness to Pay?
2020-01-01 Diamantopoulos, A; Matarazzo, M; Petrychenko, A
DIGITAL TRANSFORMATION IN FOOD SMES: THE IMPACT ON BUSINESS MODEL INNOVATION AND INTERNATIONALISATION
2020-01-01 Matarazzo, M; Penco, L; Profumo, G.
Special Session: A Bibliometric Review on the Role of E-Commerce for Firms'International Growth: An Abstract
2020-01-01 Resciniti, R; Matarazzo, M; De Vanna, F
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Scopri
Tipologia
- 4 Contributo in Atti di Convegno ...1340
Data di pubblicazione
- In corso di stampa7
- 2020 - 2026237
- 2010 - 2019574
- 2000 - 2009480
- 1990 - 199939
- 1987 - 19893
Editore
- ACM16
- Springer9
- GI8
- Giappichelli8
- International Association for Ene...8
- Morlacchi Editore8
- AIDI - Italian Association of Ind...6
- Elsevier B.V.6
- American Society of Mechanical En...5
- Editoriale Scientifica5
Rivista
- IOP CONFERENCE SERIES: MATERIALS ...10
- ENERGY PROCEDIA7
- PROCEDIA STRUCTURAL INTEGRITY7
- ...SUMMER SCHOOL FRANCESCO TURCO....6
- SAE TECHNICAL PAPER5
- IOP CONFERENCE SERIES: MATERIALS ...3
- ATTI DELLA ACCADEMIA LANCISIANA2
- E3S WEB OF CONFERENCES2
- IOP CONFERENCE SERIES. EARTH AND ...2
- JOURNAL OF PHYSICS. A, MATHEMATIC...2
Serie
- CEUR WORKSHOP PROCEEDINGS4
- COMMUNICATIONS IN COMPUTER AND IN...3
- IEEE GLOBAL ENGINEERING EDUCATION...2
- ...IEEE INTERNATIONAL CONFERENCE ...1
- CONSONANZE1
- IFIP ADVANCES IN INFORMATION AND ...1
- PROCEEDINGS - WINTER SIMULATION C...1
- PROCEEDINGS OF THE ANNUAL HAWAII ...1
Keyword
- Axiomatic Design17
- Fashion9
- Aeronautica Italiana6
- aspetto6
- corporate reputation6
- Fault modeling6
- GPU6
- OpenVX6
- Embedded vision5
- Industry 4.05
Lingua
- eng676
- ita259
- und19
- spa7
- fre3
- ger2
- pol2
- rus1
Accesso al fulltext
- no fulltext1059
- reserved281